The Somaly Mam Foundation launch event will be held on 7 November at the United Nations in New York City in conjunction with the premier of Holly, a feature film about the sex slave trade in Cambodia. The Somaly Mam Foundation has recently been formed to combat the illegal slave trade of women and girls by funding organizations that rescue, rehabilitate, and reintegrate the young girls. AFESIP Cambodia is currently the primary beneficiary of the Somaly Mam Foundation. The foundation’s mission includes raising awareness through a multi-level marketing and educational campaign consisting of online interaction, celebrity voices, high-profile events, media exposure, university clubs, and a central source of educational information. The non-profit foundation’s ambitious vision of ending sexual slavery requires the support of an active community - and that means, you. Somaly Mam (pictured below) is President and spokesperson of the foundation. She is one of the most prolific activists fighting sexual slavery today. Sold into slavery at the age of 12 she later escaped and made it her mission to rescue others. The result was AFESIP, an organization that has rescued, rehabilitated, and reintegrated over 3,400 women and children since its inception in 1996. AFESIP was recently recognized by the U.S. state department for best practices in the battle against human trafficking. Somaly has been the recipient of several awards including the Prince of Asturias Award for International Cooperation, Glamour Magazine Woman of the Year for 2006, CNN Hero, and recognition from the U.S. Department of Homeland Security. Find out more here.